Adbusters Media Foundation is a not-for-profit, anti-consumerist organization founded in 1989 by Kalle Lasn and Bill Schmalz inVancouver, British Columbia, Canada. The foundation describes itself as "a global network of artists, activists, writers, pranksters, students, educators and entrepreneurs who want to advance the new social activist movement of the information age."
Adbusters is “anti-consumerist": it cites advertising as a central force in creating consumer culture. This position holds that the advertising industry goes to great effort and expense to associate desire and identity with commodities. Adbusters believes that advertising has unjustly "colonized" public, discursive and psychic spaces, by appearing in movies, sports and even schools, so as to permeate modern cultures.[13] Adbusters' goals include combating the negative effects of advertising and empowering its readers to regain control of culture, encouraging them to ask "Are we consumers and citizens?"
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